Job Description

In support of both the company and division’s goals, the Manager of Market Research will direct the efforts of all Market Research in support of the long-range store development plan for Wakefern and its cooperative Members. This role oversees a variety of activities, including new store and remodel volume and impact projections, gravity modeling, competition monitoring and tracking, geomapping, store acquisition, membership opportunities, database management and development of growth strategy. The Manager of Market Research manages several hundred projects in the full geography of the Wakefern trade area and beyond, on an annual basis.

In completing the department’s mission, the Manager of Market Research works closely with the Real Estate department, the Site Development Committee (SDC), cooperative Members, outside consultants and other Wakefern divisions.

Core Functions:

• Directs a team of site location, competition and mapping analysts.
• Supervises the maintenance and enhancement of internal databases that include data on Wakefern-bannered stores; industry competition; demographic/socio-economic data, geolocation, etc. to provide timely, relevant data in support of Market Research studies and other projects across Wakefern. Develops and maintains processes to continuously update loyalty data in the database.
• Directs the planning, execution and analyses of all new store and remodel sales volume and impact projections.
• Ensures the department utilizes “state-of-the-art” research techniques and tools to improve overall accuracy and productivity.
• Serves as a key member of the SDC support team by providing assessment of proposed sites. Attends SDC meetings - presenting, when necessary, results of Market Research studies, as well as other pertinent competitive and demographic information.
• Coordinates the preparation and presentation of special project requests from Wakefern leadership and Members. Projects include analyses of market share, projection vs. actual, remodel/expansion, competitive performance, store acquisitions, and identifying areas of opportunity.
• Develops the team through continuous training, professional seminars, broadening project assignments, exposure to management and members; monitors their performance.
• Engages with a cadre of reputable, highly skilled outside research consultants to provide Wakefern and cooperative members with additional professional research sources when needed. Coordinates and reviews the work of all outside consultants for thoroughness, accuracy and sound interpretation of the facts.
• Oversees the monitoring of competitive/industry activity to provide regular updates to Wakefern and the cooperative members.
• Interacts daily with Wakefern leadership and other Wakefern divisions, including but not limited to Real Estate, Construction, Design, Finance, Retail Operations and Advertising.
• Supports the Vice President of Site Development in relevant projects and growth planning and, when necessary, presents to the Wakefern board and committees.

Knowledge and Skills Requirements:

• Bachelor’s degree in Business Management, Business Administration, etc.
• Prior retail site location research experience of 15+ years.
• Strong office and market research software skills including Microsoft Office, ArcGIS, SitesPlus, Alteryx, FIT modeling.
• Demonstrated organizational, analytical, presentation, mathematical, statistical, financial, presentation and communication skills.
• Proven customer service and teamwork skills with a willingness to assist others.
• Prior management experience strongly preferred.
• Demonstrated ability to organize and manage multiple projects simultaneously and meet project deadlines. Strong problems solving skills are required.
• Strong written, verbal and interpersonal communication skills; ability to lead important meetings and establish actionable expected outcomes. Comprehends and conveys information clearly and effectively.
• Embodies strong leadership, strategic thinking and influencing skills.
• Ability to meet deadlines and work with limited oversight.
• Understands and adheres to maintaining strict confidentiality.
• Conveys strong business acumen, uses sound judgement and decision making skills to manage leadership responsibilities.

Working Conditions & Physical Demands

• Ability to drive long distances and sit in a car for extensive periods of time.
• Ability to monitor computer screens, access interactive meetings with camera and sound.
• Ability to travel within Wakefern trade area (10 states), including overnight travel as required.
• Ability to work a hybrid schedule requiring four days in office/on the road. One day is allotted for work from home/remote.

Compensation and Benefits

The salary range for this position is: $160,000 - $180,000

Placement in the range depends on several factors, including experience, skills, education, geography, and budget considerations. Additional experience may warrant additional compensation. Wakefern is proud to offer a comprehensive benefits package designed to support the health, well-being, and professional development of our Associates. Benefits include medical, dental, and vision coverage, life and disability insurance, a 401(k)-retirement plan with company match & annual company contribution, paid time off, holidays, and parental leave. Associates also enjoy access to wellness and family support programs, fitness reimbursement, educational and training opportunities through our corporate university, and a collaborative, team-oriented work environment. Many of these benefits are fully or partially funded by the company, with some subject to eligibility requirements.

Company Perks

• Vibrant Food Centric Culture
• Comprehensive medical, dental and vision package
• Competitive Salary and Paid Time Off
• Fitness Reimbursement and Well-Being Program
• Corporate Training and Development University
• Collaborative team environment
• Paid Parental Leave
• 401K
• Matching Gifts and Community Volunteer Involvement

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